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Rock County 5.0 is a public / private initiative to advance Rock County’s economic development vision through a single voice. This vision, which has been developed through various interrelated local and/or countywide plans, represents a holistic approach to repositioning and revitalizing our economy. By working together as one community, we have the ability to leverage ideas and resources.

Business Retention
& Expansion
  • Strengthen & Grow the Economic Base
  • Encourage Business & Supply Chain Collaboration
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Business Investment
& Attraction
  • Diversify the Economic Base
  • Identify & Position for New Growth Opportunities
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Small Business
& Entrepreneurship
  • Accelerate the Formation
    of New Ventures
  • Grow Existing Small Businesses
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Real Estate
  • Expedite the Speed-to-
    Market Process
  • Improve Activities & Transactions
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  • Identify Talent & Skill Sets
  • Align & Strengthen Supply with Demand Opportunities
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Data Center

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Inspire Rock County

Inspire Rock County helps the future workforce pipeline learn more about the career opportunities throughout our region.

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Partner Network

Alliant Energy Greater Beloitworks Greater Beloit Chamber of Commerce Rock County Wisconsin Janesville Park Place Forward Janesville