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Rock County 5.0 is dedicated to identifying and nurturing economic opportunities, accelerating regional growth and growing local assets. In doing so, Rock County 5.0 effectively deploys various tactics to capitalize on relationships through technology-enriched applications to facilitate the growth, diversification and the strength of the area's economic landscape. As such, activities, programming and resources are aligned with the following core strategic areas of focus:

Business Retention & Expansion
  • Strengthen & Grow the Economic Base
  • Encourage Business & Supply Chain Collaboration
Business & Investment Attraction
  • Diversify the Economic Base
  • Identify & Position for New Growth Opportunities
Small Business & Entrepreneurship
  • Accelerate the Formation of New Ventures
  • Grow Existing Small Businesses
  • Identify Needs & Match Resources
Real Estate Positioning
  • Expedite the Speed-to-Market Process
  • Improve Activities & Transactions
Workforce Profiling
  • Identify Talent & Skill Sets
  • Align & Strengthen Supply with Demand Opportunities